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ELLA & OAK

Branding
Pitch Deck

Stationery
Packaging

Ella & Oak is an online bridal boutique for today’s Plus Size bride. They provide brides with a personal, fun, and easy try-on experience in the comfort of their own homes. They strive to improve the wedding dress shopping experience for all women, because they believe you deserve the very best. Their mission is to help every woman to feel beautiful & confident each and every day. Ella means “goddess” in Hebrew and the Oak tree is a symbol of strength, so the brand’s name is meant to represent beauty & empowerment. The branding for Ella & Oak is simple, feminine, fun, approachable and modern.


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Images by Ella & Oak