7 Reasons To Use Squarespace
Let’s face it, starting a small business is hard. There are so many decisions to make and choosing a website platform is definitely one of them. There are benefits to each and every one, but I’ve found that Squarespace is the perfect choice for small businesses, including my own. When clients ask me about it, I always explain that Squarespace is user-friendly, it offers beautiful templates, and it’s extremely affordable. If you’re not sure that Squarespace is right for you, here are 7 things you might want to consider especially if you own a small business.
1. Squarespace looks good.
Squarespace templates are streamlined from the beginning. There is a nice variety to choose from and each one is beautifully designed. If you’re starting out and don’t have the budget to hire a designer yet, you’ll still be set up with a clean and professional site. If you do have the ability to hire a designer, Squarespace allows for customization to make your website unique to you and cohesive with your branding. It also is compatible across all platforms, so you don’t have to worry about your site looking weird on a phone or tablet. Every template includes a mobile version that matches the overall style of your website, so your content will look great on every device, at every size.
2. Squarespace is easy to use.
Squarespace is perfect for people who aren’t super tech-savvy and are a little intimidated about the website process. The backend of Squarespace is easy to navigate and offers drag-and drop features. Pages, photos and sections can be easily added, blog posts can be easily published, and settings can be changed quickly. Squarespace keeps their interface simple, which helps immensely as you learn the platform. You’ll find that it just makes sense.
3. Squarespace is affordable.
If you own a small business, you may not have a huge budget for a completely custom website. If you do hire a web developer, costs can add up quickly every time you need to add a page or feature to your site. Squarespace offers the ability to have a beautiful and professional site from the start, at an affordable price. Plans range from $12 per month to $26 per month and include a free custom domain, website analytics, 20+ pages, unlimited blog bandwidth and storage + more. I’m also a Squarespace Circle Member, so if you’re new to Squarespace, you’ll receive 20% off your first year if you choose annual billing! For more information on Squarespace pricing, click here.
4. Squarespace has amazing support.
The Customer Care team at Squarespace is available 24-hours a day, seven days a week. They are quick to respond to inquiries and always provide helpful answers. I’ve been so impressed with them and how eager they are to assist with whatever I need. They also provide other resources such as community forums, videos and articles for extra help.
5. Squarespace offers built-in SEO.
Every Squarespace website allows for Search Engine Optimization. Site descriptions, page titles, custom URLs, location information, alternate image names + more will all help with your SEO. Squarespace also automatically generates a sitemap for you that helps Google rank your website!
6. Squarespace allows you to easily make changes.
With Squarespace’s style and page editor, you can easily make changes to your website. You can preview the changes as you make them, so you will always know how it will look before you click the save button and make it official. You don’t have to understand code to make changes, which is a major bonus. However, if you do want to customize your site with custom code, Squarespace does allow for it.
7. Squarespace grows with your company.
Squarespace was designed for everyone from bloggers to shop owners, entrepreneurs, makers and more. It’s a flexible platform that always stays up to date. You don’t have to constantly update plugins or hire a developer every time you want to make a change. You can be confident that years down the road, your website will still work for you.
If you’re interested in creating a beautiful Squarespace site or if you have any questions, I’d love to hear from you. Comment below or click the button to get your project started!